Our goal with this campaign was to create a ‘made by you’ collection through a range of Cool Maker products. We were able to showcase the power of Cool Maker in helping girls to create wonderful craft or fashion. The campaign delivered 10 crafty reviews from 10 different families!
We brought to life the expression of creativity and craft in younger girls by showcasing each product through real and authentic play. This campaign took more of a focus on the children themselves as creators, rather than just their parents – highlighting the talents of our little ones!